BETTER
BRAND
ENGAGEMENT
WHY USE SMARTFACTS® FOR YOUR PRODUCT PACKAGING?
ENHANCED CUSTOMER EXPERIENCE
The SmartFacts® initiative’s aim is to harmonise the consumer experience. By utilising a digital product label to standardise the way product information is presented to the consumer, we can increase their
engagement and usage.
HARMONISED ACCESS TO DATA ACROSS BRANDS
By providing a consistent framework for what product data is available to consumers, SmartFacts® adds value by ensuring consumers have reliable access to the product information they need.
PERSONALISED ENGAGEMENT
SmartFacts® opens the door for brands to engage with consumers in a more personalised way; such as presenting information in the consumer’s preferred language or providing location specific content.
SUPPORT THE DIGITALISATION OF INDUSTRY
Participating in SmartFacts® allows companies to actively shape a unified approach to Digital Labelling in Australia and New Zealand. This collaboration not only allows businesses to influence the future of Digital Labelling but also ensures their voice is heard in the development of these industry standards.
HOW DO I JOIN SMARTFACTS®
Getting SmartFacts® branding onto your products is an easy three-step process:
STEP ONE –
SIGN UP
Get in touch and register your business’ interest by providing some basic details. A SmartFacts® representative will be in touch to help you learn more.
STEP TWO –
DESIGN YOUR
PRODUCT PAGE
Create your product page in line with the guidelines and templates we provide. This means you don’t need to be a graphic designer to help your product page come to life!
STEP THREE –
IMPLEMENT
Add the SmartFacts® branding and Next Generation Barcode to your product packaging. Then you’re ready to start connecting with consumers like never before!
Stay up-to-date with the latest SmartFacts® news.
FIND A SMARTFACTS® SOLUTION PROVIDER
Find an approved solution provider that can help your business implement SmartFacts®.
SEE SMARTFACTS® IN ACTION
Scan the barcode below to visit our demo product page.
